The field into the second half of the game, wireless new energy smart car or will become the future mainstream

The cross-generation key of intelligent cockpit is divided into four stages of arithmetic rate, OS, interaction technology, and application ecology, and each ge...

Jul 22,2022 | Jane

The field into the second half of the game, wireless new energy smart car or will become the future mainstream

"The cross-generation key of intelligent cockpit is divided into four stages of arithmetic rate, OS, interaction technology, and application ecology, and each generation of goods is key to carry out upgrades in these four areas," said. The current generation of cockpit will reconfigure the OEM and supply chain cooperation, the cloud and the car side of the rapid increase in arithmetic rate, the new architecture will weaken the previous hardware core supporting association, has been precisely to adhere to this type of software and hardware integration shape.

In the era of smart cars, human-machine5g gnss interaction is shifting from flat interaction to three-dimensional interaction, and human-machine interaction is shifting from a passive input approach to an active type of interaction with the device. When major changes in interaction technology occur, it is often a key opportunity for the development of new operating systems. From Windows after the prevalence of PC user interface, to Android and iOS in the era of touch screen cell phones, each major change in interaction technology has added to the innovation of operating systems.

In looking at it, if you compare the traditional wiring harness dense PC chassis with Apple computer, it is not difficult to find that the side of iMac only has concise 2 Type-C ports. The same trend in the car is also likely to become a certainty, which means that the next generation of wireless communication will change every frame of the whole car. Wiring harnesses are likely to be disrupted, and many suppliers and OEMs that do not keep up with this era will undoubtedly be in a backward position in terms of competitiveness.

In addition, the future is an intelligent runway, many controllers in the car will be software, so many traditional hardware controller as the key to the future of the enterprise will be based on software profit model to profit. "Hardware software" will become another major mainstream trend.

And with the development process of intelligent cockpit, think the next step around the lights, seats, glass, interior and exterior trim and other traditional components will be fully intelligent upgrade. Intelligent cars will usher in the "rate upgrade" "visual upgrade" "line parking upgrade" "price upgrade". After the update of the vehicle may be from "intelligent" into the "whole car intelligent" era.

The company said: "Although the epidemic era of the automotive industry is facing a relatively large pressure and many tests, but the car track is still undoubtedly a booming and fast-growing field, so we need more unity, more need to find their own boundaries, but also more need a lot of courage to let everyone to combine anxiety and opportunity, from 'self-interest ' thinking to 'altruistic' thinking, in order to find vitality in the crisis."

Currently, it has established strategic cooperation with chip leader Qualcomm, maintained deep cooperation with ICT giants, and established strategic partnership with communication giant BlackBerry. At the same time in the driverless, image AI, intelligent surface and other areas are still in full swing layout.

At present, we have deep cooperation with "CorePower" and "CoreChip" in chips, and have established deep cooperation with "Horizon" in unmanned driving, as well as operating systems with In the operating system with "open source Hongmeng", in the screen end with "BOE", "and Hui photoelectric" and other strength of the company have launched a long-term deep cooperation.

According to the newly released Shanghai Action Plan for Promoting High Quality Development of Intelligent Terminal Industry (2022-2025), by 2025, the scale of Shanghai's intelligent terminal industry will exceed 700 billion yuan, with no less than 2 companies of 100 billion revenue, no less than 5 companies of 10 billion, and no less than 20 companies of one billion. Among them, the output value of intelligent network-connected vehicles exceeds 500 billion yuan, and the production of new vehicles with advanced intelligent network-connected role accounts for more than 50%.

Shanghai will build a new type of industry chain system around intelligent driving, intelligent network connection and intelligent cockpit key systems. Promote intelligent driving system iteration and upgrade, cultivate full-stack processing solution providers, expand the intelligent driving coverage scenario; strengthen intelligent network link system research and development, carry out vehicle-road cooperation technology landing verification, accelerate the promotion of vehicle networking in mass production models equipped with the use; accelerate intelligent cockpit integration research and development, promote the cockpit and content providers integration development, to create an integrated intelligent cockpit.


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