How to do Seo optimization, how to improve the results, how to find customers?

World Health:In the process of doing SEO, we will always be immersed in blind progress for a long google seotime, unable to stop the script to think about our recent SEO w...

Jul 14,2022 | Janet

 google seo

In the process of doing SEO, we will always be immersed in "blind progress" for a long google seotime, unable to stop the script to think about our recent SEO work is not in vain, but we still persist day after day!

Therefore, we can think that SEO staff in a particular cycle, open a website for optimization management work, we should think more about the country.

So, SEO personnel, how to do a good job of on-site SEO optimization?

Based on past SEO optimization experience, Batman will explain through the following:

1, competition analysis

Competitors are their best teachers. When we try to build industry websites, we usually recommend exporting the top 50 competitors' websites and looking at each other's relevant data, including:

① The website management page for the layout of the style and content design elements of the fill, such as: graphics, short video, etc.

② the content strategy of the other party, the core keywords narrative word list arrangement.

3 website search engine optimization data indicators, relevant page rank.

④ brand awareness, whether the brand word has a certain amount of search volume.

2, station adjustment

According to the market competitors' data for feedback indicators, we teachers can develop their own business website by adjusting the relevant work situation, if you do not have a special understanding of SEO, we can improve the process of the relevant operation in the early stages of the process of integrating the advantages of multiple competitors in their own website.

At the same time, we need to learn to adjust the station strategy, reasonably do sex.

Breadcrumb design and optimization, such as whether to use keywords as hyperlink names.

② Whether the website structure needs industry encyclopedic knowledge and how to adjust the page crawl order between it and news and information.

③ directory management level for reasonable control within 3 clicks.

3、External link construction

From the current point of view, the construction of external links to new sites is very important, the current Baidu network construction is relatively slow, but we know that search engine optimization is a time-sensitive work.

When we do search engine optimization ranking, we need to quickly index the site's home page, which is one of the core objectives, so we need to choose some high-weight external links news sources, if you can make anchor text links is the best, the specific strategy can be found :

① The proportion of hyperlinks to external links is 35%.

② The proportion of anchor text external links is 35%.

③ The proportion of pure text external links is 10%.

④ The proportion of friendship link exchange accounts for 20%.

4、UGC activities

For no business website, the search engine is hoping that it is through a development with active site, from the point of view of solving the search demand, we can think that when you try to build their own a website after, our country should be more active in inviting users to participate in the discovery of these problems, to solve the problem of relevance.

Therefore, it may be a good choice to set up a sensible UGC campaign, such as inviting users to comment on product attributes and giving away small gifts for a specific period of time.

5, word of mouth to build

In short, from the perspective of search engine optimization, a new website operation pressure is very high, if it is completely from the search to get traffic, we may need to spend some resources to build search engine trust.

But if your social network operation is better, through a lot of topic updates, comments and Q&A, we can get high exposure in a short time.

When your site for continuous development to obtain search clicks after, such a way to obtain the natural authority, relatively than we use the student natural environment ranking strategy, pay for the resources to save much.

6, data analysis

Any website optimization is based on data analysis of optimization strategies, if we do not analyze the data, may be a kind of targetless optimization, wasting a lot of time and energy, so you may need to learn.

(i) Regularly check google SEO statistics, popular keywords and popular visits, and even mobile terminals.

② Discover occasional problems in the web logs.

③ Heat map analysis to see which sections of the page student users provide more business-focused clicks on.

④ Data analysis of product page inquiries to see if the user experience of the page needs to be optimized.

7、Technology update

Search engine is a dynamic change, every once in a while, our search needs are also changing, for example: the user's video reading needs, the user's search results directly out of the demand.

When we try to match these search presentation, need to study the search engine structured presentation, such as a large number of search engines in the first search results is how to present with structured data.

It needs to match what rules through us, which may be our country need to conduct research things.

8, algorithm learning

Both domestic and foreign search engines, relevant search algorithms will be introduced in each particular period to improve the user experience of search results, so we are doing SEO process. Theoretically should pay attention to the promotion of relevant algorithms.

And search engine specific product traffic support strategy, so that we can do twice the work, not half the work.

9, the big interaction

Any field of KOL have experienced a long period of theoretical research, and in the process, for a long time, we habitually behind closed doors, rather than in-depth research and learning, stay in their own circle of thinking, for SEO staff without progress.

Therefore, we should interact and communicate more with industry management students if we have a chance.


Related Hot Topic

How is Google SEO implemented?

Search engine optimization (SEO) is the process of tweaking websites in an effort to elevate their placement in the natural search results. To do this, SEO works to mold a website in accordance with Google's algorithm.

Google Ads are they free?

No, there is no fee to take part in AdSense. Even better, Google will compensate you for views or clicks on the Google advertising you display on your website.

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